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Google's Achilles Heel

Wall Street loves it. Consumers are begging for more of it. Other companies want to be it. But Google has its vulnerabilities--excessive reliance on search advertising, lawsuits, eroding public trust,
January 24, 2006

Does Google have an Achilles' heel?

Based on recent events, you have to wonder. Its stock price reached $475 after two significant announcements--Google Video Store and Google Pack--at the Consumer Electronics Show earlier this month. Then, just 10 days later, Google announced the $102 million purchase of dMarc Broadcasting, which develops an online system for advertisers to buy radio airtime. Google said it plans to move its advertising juggernaut into radio.

How hot is Google?

- Google's market cap, now hovering at around $132 billion, is bigger than IBM and Chevron.

- Piper Jaffray analyst Safa Raschtchy said the stock would likely soar past $600 this year.

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