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HP Unifies Storage And Server Sales: Page 3 of 3

"Before, I ran storage," he said. "Now I run storage and servers. Before, I had to ask the server people, 'We gotta work together, we gotta work together.' Now, I tell them they have to work together."

Gonzalez said he also expects the unified sales organization to help drive more predictability in the channel by showing partners how much they can benefit by doing business with HP, leading to a much more consultative relationship between the company and solution providers.

"So instead of throwing things against the wall to see what sticks, we can now consult with partners," he said. "Think about it, from who can you get more G2 intelligence than channel partners? They touch thousands more customers than we do."