Customers need reliable communications services at a fair price. They want an order to be right, the first time. They want service-level agreements that are reasonable and understandable, and simple, accurate bills.
Your best strategy is to diversify your telecom services portfolio. It might mean choosing a provider that doesn't own a single telecom asset but uses multiple carriers in its solution.
Yes, there is too much telecom capacity. But there is still room for value.
David Willis is a vice president of Meta Group's Technology Research Services. Write to him at [email protected].
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