Kessler tells us it's still too soon to divulge any details about the nuts and bolts of Intransa's IP storage array. He says the company is starting to install the product in a few customer sites, but it won't technically be entering beta "for a while."
Well, at least we know what enclosure it's going to sit inside. In November 2002, to show the world it was still alive and kicking, Intransa announced a deal with Xyratex, a U.K. storage networking equipment supplier, under which Intransa will use Xyratex's 3U-high, 16-bay disk-array enclosure (see Intransa Peeks Out).
Kessler is more comfortable discussing Intransa's market positioning. He says the system is being designed for enterprises and educational institutions that either want to protect their current investment in SANs or haven't been able to afford them, based on the technologies today.
To drive this home, Kessler points to Intransa's slogan: "Simply Smarter." "That's what we're about," he says. "We're based on standards, based on things like Ethernet and IP."
This sounds suspiciously like a recent slogan of 3Com ("Simply Connect"), not to mention the marketing creed of Palm Inc. (Nasdaq: PALM) -- the two companies where Kessler previously served in executive roles. He served as president of Palm, when it was still a 3Com subsidiary; prior to that he was senior VP of 3Com's global customer service organization.
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