IBM Pulse 2013: Lessons Learned: Page 2 of 2

At Pulse, IBM emphasized its support of open cloud standards, including OpenStack, a collaboration effort for an open source cloud computing platform (IaaS). It also supports OASIS (Organization for the Advancement of Structured Information Standards), and TOSCA (Topology and Orchestration Specification for Cloud Applications) (PaaS).

Why are cloud standards important? Let's look at what TOSCA is attempting. Recall that the movement to a cloud is really a codename for IT as a service, which is more complicated than it sounds. For application and infrastructure cloud services, TOSCA will enable their description, the relationship between parts of the service, and the operational behavior of these services (which means such behaviors as deploying, patching and shutdown)--on an interoperable basis.

Interoperability means that everything is independent of the supplier creating the service--that is, anyone, such as a particular cloud provider, can use the service. For example, a customer that uses SAP CRM will be able to leverage TOSCA for a cloud environment. This means that a customer could run SAP CRM without having to worry about the underlying hardware.

These standards are needed as an enterprise's cloud will not only be its private cloud, but will also use public cloud services (becoming a so-called hybrid cloud). Without open standards, a vendor-neutral cloud ecosystem that supports portable deployment of new applications and smoother migration of existing applications to one or more compliant clouds would not be feasible.

Please note that an enterprise may use multiple public clouds to serve different purposes, such as running different applications, providing a backup or disaster recovery service, or simply as an alternative source to a current service provider. Standards make this open cloud world feasible (as a necessary, but not sufficient, condition, as mathematicians are wont to say).

Why do IBM and many others endorse such standards? Because they enable a dramatic cloud market expansion and greater business opportunities. IBM feels comfortable that, with its breadth of products and services, the opportunities to win business will far outweigh any losses.

Note that the dispersion of computing requirements within an enterprise that was discussed is only the internal dimension--i.e., that computing that IT has direct contact with. The external dimension--computing resources not directly under IT control--will continue to expand beyond where it already is, thanks to open cloud standards. The four walls of the traditional data center have been blown away (logically, not physically) to embrace a dispersed and distributed perspective. No wonder that efforts such as IBM's SmartCloud portfolio have to be so broad, as there a lot of issues that have to be tackled.

IT Operational Analytics

IBM has invested $17 billion in analytics in recent years. A lot of this effort has been on developing customer-facing solutions, but key efforts have also addressed how internal IT organizations can better manage their application and information infrastructures. Proactive management--including preventing problems before they occur and faster, less intrusive and smaller impact fixes when problems do occur--is necessary to be able to truly offer IT as a service. Fingers-crossed daily in the running of the IT train, hoping that nothing will fail and providing "emergency room" response to problems that occur is unacceptable in the IT as a service world.

IBM is working to provide analytics for successful management. For example, one demo at Pulse 2013 focused on how integrated network, customer and endpoint information can be used to manage the customer mobile experience through the use of IBM's Netcool Network Analytics, Cognos and Pure Data. Another demo showed how IBM Analytics software can provide early problem detection and problem isolation to resolve issues before end users are impacted.

Note that enabling IT to manage assets more efficiently and effectively is a key component in the move to true global computing. The tools may be internally facing and used by IT, but they support IT's ability to deliver stronger and better SLAs as part of the move to IT as a service.

Mesabi Musings

Country-singer Carrie Underwood was the headliner in an IBM sponsored concert for Pulse 2013 attendees. Her signature song from her new album is "Blown Away." Perhaps IBM should adopt this as a theme song for what needs to be done in the data center. The old way of thinking of IT as a self-contained monolithic entity that will be the single focus of the cloud needs to be blown away.

Expanding the IT computing viewpoint both internally (such as incorporating smart physical infrastructures) and externally (such as being able to being able to incorporate multiple clouds if appropriate) can lead to IT as a service. That will hopefully fulfill twin objectives of greater efficiency from an IT delivery perspective, as well as empowering the business to innovate more effectively to achieve better business outcomes. And so the focus that IBM had on creating opportunities that could lead to better outcomes for the enterprise would be well on its way to being fulfilled.

IBM is a client of David Hill and the Mesabi Group.