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IBM Moves Against EMC With Migration Appliance: Page 2 of 3

One of those early partners is Champion Solutions Group, which has purchased a migration appliance from IBM. "In Champion's first couple of engagements," claimed Sciacchetano, "it paid for itself."

IBM is targeting EMC -- the current leader in storage server market share -- said Sciacchetano, because its Symmetrix line of hardware is aging and proprietary.

As part of the program, IBM has developed methodologies for migrating customer data from EMC hardware to its own storage servers, then trained its consultants and business partners so that they toe the line on the process.

"The appliance is installed on the customer site by skilled personnel who do the migration for you following our methodology to insure it's risk free," said Sciacchetano.

That risk-free spin is exactly what enterprises want to hear, said Anne MacFarland, the director of enterprise architecture and infrastructure solutions at The Clipper Group.