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Nishan Talks Some Trash: Page 2 of 3

“They didn't -- and why should they?” Eger says. He believes Nishan has to create the demand for its products and stand up and sell them on its own. He adds: “If EMC wants to help us out then great, but do it now. Don’t come running when the company is winning, because we won’t need them then.”

Fighting words! And Eger has the credentials to be taken seriously. He was one of the first eleven people at Cisco Systems Inc. (Nasdaq: CSCO) and was responsible for hiring John Chambers, the current CEO, and most of the management team. He left as the company went public, due to ill health, and since then has served as a consultant to more than 30 startups -- including Ascend, Broadcom Corp. (Nasdaq: BRCM), and Redback Networks Inc. (Nasdaq: RBAK).

Still, analysts say Eger's moxie may be a mistake. “This is fantastically arrogant,” says Dan Tanner storage analyst at the Aberdeen Group Inc.

“Telling EMC it must jump in now or will be banned forever is ridiculous,” says Galen Shreck, storage analyst with Forrester Research. “Playing games like this with a multibillion-dollar company will only lead to embarrassment.”

Another analyst, who declined to be named, said appointing Eger as the new front man for Nishan was an odd decision: “It’s like taking an old baseball player and putting him back in the lineup -- he could get hurt."