As the mobile world's massive annual confab got underway in Atlanta on Monday, software and hardware firms that play to the enterprise crowd made moves to bolster wireless in the business world.
The CTIA Wireless 2004 trade show and conference, which opened Monday and runs through Wednesday, is the wireless market's biggest event. To take advantage of the captive, albeit mobile, audience, several major players in the enterprise arena made partnership announcements, launched new products, and outlined future plans.
Qualcomm announced that it has licensed RealNetworks' RealPlayer media player, as well as its RealAudio and RealVideo codecs, and will integrate the software into two new mobile-device chip sets to put both streaming and on-demand playback multimedia content on future cellular phones.
Beginning in the second quarter, Qualcomm will add RealPlayer capabilities to its MSM6100 chip set, which is destined for CDMA200 (Code Division Multiple Access) phones, and its MSM6250 chips, targeting future phones that can use both CDMA2000 and WCDMA (Wideband CDMA), the 3G technology to which most GSM/GPRS operators are migrating. By adding its RealPlayer to the Qualcomm chip sets, Real Networks expects to boost the sales of its media-server software and content-creation tools to mobile operators and enterprises.
"Shipping RealPlayer as an integrated component of Qualcomm's chip sets means a critical mass of mobile consumers will soon have powerful handsets capable of delivering rich audio and full-motion video content services," said Ian Freed, vice president of RealNetworks' mobile products and services, in a statement.