That said, HP still sees promise for IP SANs. "If you look at iSCSI, there's a lot of potential still there for the workgroup market, to bring SANs to a whole new marketplace," Schultz says. "We just have to see how it all plays out."
Schultz was appointed head of HP's storage group this month in a reorganization -- one year after its merger with Compaq -- that combined the company's server and storage operations into a single hardware business unit. Howard Elias, previously general manager of the storage group, is now in charge of the Enterprise Systems Group's newly formed Business Management and Operations unit (see HP Fuses Server, Storage Units).
Is HP being overly cautious on iSCSI? Schultz says it's a matter of picking priorities. The company just last month introduced the midrange EVA 3000 line, which fits between its entry-level MSA1000 and underneath the EVA5000 (see HP, IBM Muscle Up Midrange).
But he denies that HP is worried that iSCSI-based storage arrays would cannibalize sales of its existing product lines. "We're working through a roadmap that says, 'How do we prioritize where the opportunities are, and make sure we're capturing them?' "
And he notes that HP is currently selling the SR2122 iSCSI storage router, developed by Cisco Systems Inc. (Nasdaq: CSCO), which is designed to connect "stranded" servers over Ethernet to existing Fibre Channel-attached storage (see HP Kisses NAS, Nods to iSCSI, HP Takes iSCSI Baby Step, and HP to OEM Cisco's iSCSI Router).