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E-Mail 101: Page 2 of 2

Hybrid: HTML e-mail is an example of the Hybrid technology available today. It provides both the push of e-mail, and the pull of a web page.

Combination: Using plain text e-mail, and hyperlinks to Web pages, you can have your message made available to any user, on any platform, from broadband to wireless.

By using properly formatted plain-text e-mails, and mailing list software, your organization can provide your end-user with snippets of information, and a link to the full-blown details.

This solution solves some of the quandaries of a varied end-user population; slow access, limited attention span, and limited time. A well written message will drive your end-users to the information you need them to read.

As the old Alka Seltzer commercial famous phrase said "Try it, you'll like it!"